Hey Coach,
Just wanted to follow up on the schedule for Saturday’s game. I’ll be ready to roar starting at 10:00 a.m., and I’ve got some new dance moves prepared for the fourth quarter.
Also, can you confirm if I’m doing the tunnel entrance with the team?
We Are!
Best Practices
To maintain consistency and professionalism across the College of the Liberal Arts, we recommend the following guidelines for email signatures.
Keep it simple and professional
- Use a clean format and avoid using decorative fonts, colors, personal quotes, or background images.
- Limit your signature to essential information—avoid long or overly complex layouts.
Follow Penn State naming conventions
To ensure consistency with University editorial standards:
- Use the college’s full and correct name.
- ✅ College of the Liberal Arts
- ❌ College of Liberal Arts
- Use Penn State when referring to the University.
- ✅ Penn State
- ❌ The Pennsylvania State University
- ❌ Penn State University
- List your title, unit, and college affiliation clearly.
- ✅ Department of English
- ✅ School of Public Policy
- ❌ English Department
- ❌ Public Policy School
- Always use full unit names on first reference; avoid acronyms unless widely recognized and defined elsewhere.
- Capitalize the formal names of departments and units. Use lowercase for informal or generic references.
Pronouns are optional
- You may include your personal pronouns after your name, but it is not required.
- If included, list them in parentheses or on a separate line to maintain clarity (e.g., she/her, they/them).
Include contact details thoughtfully
- You may include your Penn State phone number if you have one. Personal phone numbers are optional.
- Use your official @psu.edu email address only.
Add links purposefully
- We encourage you to include a link to the College of the Liberal Arts website: la.psu.edu
- You may include links to official college social media icons following the instructions already provided in the Brand Guide.
- Avoid linking to personal websites unless they are relevant to your position (e.g., faculty profile pages, professional portfolios).
Optional: Include a professional call to action
- You may add one brief call to action related to your work. Examples include:
- Explore mentoring and engagement opportunities in Liberal Arts.
- Learn more about undergraduate research in Liberal Arts.
- Support student success in Liberal Arts.
- Explore marketing resources for Liberal Arts faculty and staff.
- Keep calls to action short, relevant, and aligned with college priorities.
Keep accessibility in mind
- Use standard fonts like Arial or Calibri, size 10–12.
- Use the default color. It will switch between black and white depending on whether the viewer is using dark mode or light mode.
- Avoid images as the only form of information—screen readers may not detect them.
- If using social media icons, always include descriptive alt text (instructions already available in the Brand Guide).
Avoid unnecessary clutter
- Do not include inspirational quotes, emojis, animated GIFs, or personal statements unrelated to your role.
- Do not use confidentiality disclaimers unless required by policy in your unit.
- Avoid adding multiple logos or graphics; the Liberal Arts wordmark is sufficient if used.
Email Signature Examples
Staff Example
Include screen shot of Kathy’s signature
Katie Corbin (she/her)
Academic Adviser, Economics
Office of Academic Advising
Penn State College of the Liberal Arts
220 Pond Lab
kmc55@psu.edu
Drop-in advising
1:30–3:30 p.m.
220 Pond Lab on Tuesdays and Wednesdays
Virtual on Thursdays
Appointments
- If I am your assigned adviser: Schedule in Starfish
- If I am not your assigned adviser: Request an appointment
Additional support
Meet with a Liberal Arts peer adviser Monday–Friday, 10:00 a.m.–4:00 p.m. in 119 Sparks Building.
[College social media icons could go here if desired]
Faculty Example
Jordan M. Reyes (they/them)
Associate Professor of Political Science
Department of Political Science
Penn State College of the Liberal Arts
222 Pond Lab
814-555-4821 | jmr45@psu.edu
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